Small businesses often struggle to deeply understand and effectively respond to their customers' evolving expectations because of limited resources and expertise in data analysis and customer journey mapping. 

To bridge this gap, you can consider working with a customer experience agency that offers specialized skills and tools, providing the necessary insights and strategies to enhance the customer journey. Below are the top customer experience agencies we recommend.

1. ManilaPros

ManilaPros is a full-service company based in Ortigas, Pasig. They offer five-star customer care for retailers, offering an all-around support service. Apart from providing you with a team of trained and certified agents, they will also assign a dedicated account manager who will oversee customer service operations.

This dedicated account manager will be responsible for customer experience measurement, which involves monitoring key performance indicators (KPIs), and ensuring that the team meets its service level standards (SLAs). They will also gather customer feedback and identify points of improvement, allowing you to better understand customer needs and the pain points in your customer experience.

Apart from this, you’ll also get staff that are already experts in customer experience analytics tools, such as Hubspot and Zendesk, saving you from the hassle of investing and learning new software.

What makes ManilaPros a good customer experience agency for small businesses is its full-service offers, including access to specialized expertise in retail customer service, multichannel support, and free setup and training.

2. Smith+Co

Smith+Co Consultancy stands out as a UK-based customer experience agency with a strong focus on crafting distinct customer experience strategies that align closely with a brand's core values and business objectives. 

Renowned for their tailored approach, they specialize in understanding the unique challenges and opportunities small businesses face in today's competitive landscape. Their methodology involves a deep dive analysis into customer behaviors and preferences, enabling small businesses to deliver personalized and memorable customer experiences. 

Smith+Co's commitment to fostering brand loyalty and driving sustainable growth through enhanced customer interactions makes them highly recommended for small businesses. 

This agency excels in not only identifying areas for improvement but also in implementing actionable solutions that are both innovative and practical, ensuring small businesses can achieve a significant impact in their customer experience endeavors without the need for large-scale resources.

3. WebFX

WebFX is a US-based digital marketing agency with a strong focus on optimizing the customer experience across various digital platforms. Renowned for its results-driven approach, they specialize in services ranging from SEO and PPC to content marketing and web design, all aimed at enhancing online customer interactions. 

For small businesses, WebFX stands out as a recommended partner due to its comprehensive suite of services tailored to the unique needs and budget constraints of smaller enterprises. They excel in creating personalized strategies that not only improve the customer journey online but also drive measurable growth in traffic, conversions, and revenue. 

With a data-driven methodology and a commitment to transparency, WebFX provides small businesses with the tools and practical insights needed to understand their online audience better and craft experiences that resonate. 

Their expertise in leveraging the latest digital marketing trends and technologies makes them an invaluable asset for small businesses looking to compete effectively in the digital space and build lasting relationships with their customers.

4. Bain & Company

Bain & Company, a leading global consulting firm with offices in the US, Philippines, and Thailand, offers a specialized set of services focused on customer experience transformation, making it an attractive option for businesses of all sizes, including small enterprises. 

What sets Bain & Company apart is its deep analytical approach combined with strategic insights that help businesses deeply understand their customer base and the competitive landscape. 

For small businesses, Bain & Company is a recommended customer experience agency because of its ability to tailor these world-class strategies to fit smaller scales and budgets without compromising on the impact. Their emphasis on actionable results ensures that small businesses can achieve significant improvements in customer satisfaction, loyalty, and overall business growth. 

The agency’s expertise in integrating customer experience with broader business strategies makes it a valuable partner for small businesses seeking to not only enhance their customer interactions but also align these improvements with their long-term goals for sustainable success.


TTEC, another global customer experience consultancy leader, offers a comprehensive suite of services designed to enhance customer engagement and improve operational efficiencies. They have offices in the Philippines, the US, Europe, and more.

Known for its innovative approach to customer service, TTEC combines strategic consulting, technology platforms, and managed services to deliver an end-to-end customer experience vision. 

Small businesses can particularly benefit from partnering with TTEC due to its scalable offers in terms of customer experience strategy, allowing solutions that can be customized to meet the unique needs and constraints of smaller operations. 

Additionally, TTEC's focus on measurable outcomes ensures that small businesses can see a clear return on their investment, making it an ideal partner for those looking to invest wisely in customer experience enhancements to drive growth and customer loyalty.

6. McKinsey & Company

McKinsey & Company, a prestigious global management consulting firm, provides a wealth of expertise in enhancing customer experiences, making it a valuable resource for businesses aiming to elevate their customer service standards. They have offices around the world, including the US, Egypt, and the Middle East.

Although McKinsey is renowned for advising large corporations, its customer insights and methodologies are highly applicable and beneficial for small businesses seeking to refine their customer engagement strategies. 

The firm’s recommendations are grounded in extensive customer research and a deep understanding of consumer behavior, enabling small businesses to implement practices that are both innovative and effective. 

Small businesses benefit from McKinsey's approach by gaining access to cutting-edge strategies that drive customer satisfaction and loyalty, essential components for standing out in competitive markets. The firm’s emphasis on data-driven decision-making and operational excellence helps small businesses to optimize their customer's interactions.

7. Forrester Consulting

Forrester Consulting, with its main office located in the US, is a division of Forrester Research, renowned for its market research and advisory services that help organizations optimize their customer experiences. This customer experience company stands out for its in-depth analyses and strategic recommendations tailored to enhance customer engagement and business growth. 

Forrester Consulting is particularly recommended for small businesses due to its ability to distill complex market data into actionable insights. These insights are crucial for small enterprises looking to make informed decisions about their customer experience strategies without the resources for extensive market research. 

The company’s focus on the latest customer experience innovation, trends, and technologies ensures that small businesses can stay ahead in a rapidly evolving digital landscape, leveraging expert advice to improve customer satisfaction, loyalty, and ultimately, competitive advantage. 

Moreover, Forrester’s comprehensive approach covers various aspects of the customer journey, making them an invaluable partner for small businesses aiming to thrive in today's customer-centric market.

Work With a Full-Service Customer Experience Agency

As a small business, working with an agency that solely offers customer experience solutions may not be the best use for your money. Remember that you’ll also need to invest in your core business operations, like sales, customer acquisition and support, and production.

It’s best to work with a full-service company like ManilaPros that can provide you with five-star retail customer care. We’ll do everything for you, from deploying trained and certified agents, to offering multichannel support. We’ll also provide you with a dedicated account manager to oversee operations and identify opportunities for improving customer experience.

Are you interested in learning more about our retail customer care services? Book a call with us today.