Customer Satisfaction Score (CSAT)


The Customer Satisfaction Score (CSAT) is a customer loyalty indicator that businesses use to determine how satisfied a customer is with a specific encounter or overall experience. Customers answer questions like 'How satisfied were you with your experience?' ', to which they respond on a scale of 1 to 10.

CSAT scores are simple to calculate. It's the total number of positive responses divided by the total number of responses, then multiplied by 100. As a result, you'll know what percentage of your customers are satisfied overall.