Creative Process Outsourcing (CPO)

Definition

Creative Process Outsourcing (CPO) is a type of outsourcing in which you outsource your creative tasks and processes to service providers specializing in marketing, advertising, and brand management. The goal is to reduce costs while increasing output and efficiency.

Examples of CPO services include creative design, video editing, content writing, social media management, and web development.

Resources

https://www.backofficepro.com/white-paper/creative-process-outsourcing/