Omnichannel support

Definition

Customer service that is delivered across multiple channels and touchpoints is known as omnichannel customer service. The comprehensive omnichannel customer experience is one that today's customers anticipate and supports several channels within a single interaction.

Omnichannel aims to create a seamless experience across several channels. A consumer cannot just choose the most convenient route for contacting someone in this situation. They can also switch between channels in the middle of a conversation.

Resources

https://www.kdci.co/blog/omnichannel-vs-multichannel-support-which-one-creates-better-cx/